Conducted a full competitor and ad-landscape analysis
Optimized the brand’s Facebook Page and Business Manager setup
Integrated advanced website analytics for end-to-end tracking
Built an interactive quiz to pre-qualify leads
Wrote unique, conversion-focused ad copy
Created a messaging template for quick DM follow-ups
Produced high-impact static and video creatives
Launched test campaigns to validate hypotheses
Identified the top performer and scaled it through continuous optimization
